When you get the search results, you’ll see a number of top-rated sellers on the first page. An easy way to begin is to pretend you’re a buyer and search on eBay for what’s in your inventory. When it comes to selling on eBay, keywords play a crucial role. Now that we know what Cassini doesn’t like, later we’ll look at what it does like and explore several ways to get more views on eBay, helping you rank higher in search results.ĮBay’s mission is to provide the best online shopping experience, allowing buyers to find what they’re looking for quickly. In short, keyword stuffing is a big no-no. eBay doesn’t like it if buyers don’t benefit from it or find it relevant. Avoid putting varied, unrelated keywords to get listed on as many searches as possible. You’ll get a lower conversion rate and fewer sales because the buyers will have difficulty getting relevant results.

When listing your products, don’t use the wrong category when listing your products just because it’s more popular. If other sellers offer the same product, customer service can set you apart. Trust and performance matter – sellers consistently providing excellent customer service will be more visible. They need to be large, clear, and appealing, lowering the chance of being ignored. Cassini uses the data in the listing – item description, condition, and specifics – to rank results. With this in mind, when optimizing for Cassini, here are a few things that can harm your ranking: Cassini puts emphasis on the customer – eBay is interested in providing search results that are most likely to result in sales. The core values of the Cassini search engine are relevance, value, trust, and convenience. eBay uses the mountains of data it has – seller performance, listing data, return policy, buyer preferences, and various other parameters. While eBay hasn’t released documentation on how search results are calculated, they’ve given a few fundamental principles. Similar to other search engines, Cassini is interested in helping users quickly find what they’re looking for.

How to get my ebay listings to the top